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What is changing?
- A projected 65 percent of the global population will be using a mobilephone by 2015 and an estimated 83 percent of internet usage will be through handheld devices.
- Affordable smartphone devices will drive the bulk of sales asconsumers first explore virtual reality before committing to the more expensive platforms.
- Cognitive computing can help businesses “optimize every opportunity for increased sales” with the help of visualization and listening tools that identify market trends and patterns.
- Retailers are looking to more accurately predict sales.
- Content-based communications will continue to play the dominant role in lead nurturing.
- In 2015 expect retailing to get even faster to meet consumers’ desires.
- Traditional customer segmentation will be replaced by highly personalized “segments of one” enabled by advanced data analytics.
- Many sales jobs will give way to self-service and other automated sales methods.
- The proliferation of mobile payments and mobile point of sale (POS) systems means more retailers will replace traditional sales counters.
- Online advertising and digital wallet sharing will drive more revenue than content sales.
- Total mobile payment sales will rise faster than average spending per user in 2016 because of the growth in the number of overall users of the technology.
- By the end of 2015, the number of payments terminals equipped with NFC capabilities is expected to hit 24 million, presenting a large opportunity to providers facilitating mobile payments at the point of sale.
- B2B e-commerce sales will top $1 trillion.
- Selling subscription-based software will require a major overhaul of sales teams, making companies more dependent on direct sales.
- Internet commerce in the U.S. grew from $13.63 billion in 2011 to $42.13 billion in 2013 and is expected to reach $133 billion in sales by 2018.
- India’s retail sales will double from current levels to $1 trillion by 2020.
- Mobile devices in the hands of sophisticated mobile shoppers’ guarantees that competitive battles for product sales will continue in store aisles and won’t end until the cash register rings.
- In the United States over the next five years, 70% of the growth in home, personal care and food sales is expected to come from products with green labels.
- Micropayments could lead to a fourfold increase in sales for distributors of clean energy products.
- Telecommunications firms will see the biggest jump in digital-generated sales.
- Amazon is betting that the troves of data it generates from shopping patterns on its website will give it advantages in its retail location that other bookstores can’t match.
- Mobile travel sales are forecast to rise at a compound annual growth rate of 22 percent.
- Travel providers will soon be pushing personalized options for hotels and restaurants via mobile devices.
- More than 6 in 10 Americans will use a sharing service in the coming year.
- Mobile e-commerce sales will account for more than half of online retail shopping in mainland China by next year.
- Mobile ad sales are growing rapidly and will reach an estimated $43 billion by 2020.
- Retailers will need to respond by offering free in-store Wi-Fi and mobile-friendly retail websites optimized for different kinds of personal devices.
- Future technology systems will integrate social selling seamlessly.
- Consumers will increasingly use the Internet to purchase goods and services from each other’s markets.
- Retailers will face a tough time expanding their e-commerce sales while preserving their profit margins.
- Many businesses will think social first when crafting a marketing plan or developing sales outreach strategies.
- Organizations will invest in social network software/content management enhancements to host social communities/forums aligned to unique customer and prospect challenges extending further than marketing, sales or service.
- Brands will struggle to drive profitable sales growth in the future without a consistent, relevant and timely consumer experience across multiple sales channels.
- For organizations that have yet to embrace more modern systems – meaning that they are focusing primarily on sales results and competition between individuals and departments-the concept of mapping out the entire sales process from end to end will most likely be met with resistance.
- Companies will need to adopt a new playbook in order to maintain sales growth and profitability.
- For retailers who have relied on blast marketing gleaning a granular knowledge of the customer will be essential to repeat business and sales.
- More intelligent hardware, sensors and devices will result in an industry shift from selling products to selling outcomes.
- Sales leaders expect mobile sales app use to double within the next two years.
- Forrester has proclaimed that by 2020 1 million sales jobs will be obsolete.
- Geo-location services could map the perfect route around town to take in the most sites and reconfigure based on transportation type.
- In 2020, 80 to 90 percent of sales will still happen in a physical location.
- Shoppers could be shown the latest gadgets or clothing using augmented and virtual reality.
- Experts envision a high-tech future that wows shoppers with fun technologies they want to play with and makes shopping easier.
sales · mobile · consumers · retail · online · market · smartphone · retailers · vehicles · cars · selling · China · technology · virtual reality · electric cars
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